InstaHome and our Services.
This Privacy Policy explains how we collect, use, store, disclose, and protect personal information when you access or use the InstaHome mobile application, websites, AI-powered tools, and other related services (collectively, the “Services”).
By accessing or using our Services, you acknowledge that your personal information will be processed as described in this Privacy Policy. Where required by applicable law, we will obtain your consent before processing your personal information.
This Privacy Policy should be read together with our Terms of Service.
1. Information We Collect
Depending on how you use InstaHome, we may collect the following categories of information.
Personal and Account Information
When you create an account or interact with certain features, we may collect:
- Name.
- Email address.
- Profile picture, if provided.
- User or account ID.
- Authentication information.
- Subscription status and purchase information.
- Communications you send to customer support.
If you sign in through a third-party authentication provider, such as Apple or Google, we may receive information authorized by you and provided by that service.
Device and Usage Information
When you use InstaHome, certain technical information may be collected automatically, including:
- IP address.
- Device type and device identifiers.
- Operating system and version.
- App version.
- Language and regional settings.
- Network information.
- Usage activity and interactions with the Services.
- Session information.
- Crash reports.
- Diagnostic and performance information.
We use this information primarily to operate, secure, analyze, troubleshoot, and improve InstaHome.
Device Permissions and Related Data
To enable certain features, provide you with an enhanced user experience, improve our products and Services, and ensure the normal use and operation of certain product features, InstaHome may request access to certain device permissions and related information when you use the relevant features. You can manage or disable these permissions through your device settings. However, disabling certain permissions may affect the availability or normal operation of certain features or Services.
Depending on your device, operating system, and the features you use, InstaHome may request access to or collect the following information:
- Camera: To enable shooting and photography functions, including taking photographs for use with the Services.
- Photos, Media, and Device Storage: To allow you to select and upload your own images, access files or content that you choose to provide, generate unique or AI-generated artworks and other content, and save generated images or other content to your mobile device.
- Network Information: To obtain the current network status, determine whether a network connection is available, help the Services function properly, and, where applicable, remind you whether a mobile network connection is being used.
- Notifications: To send you service-related messages, updates, feature notifications, and other notifications where you have enabled notifications on your device.
- Advertising Identifiers and App Tracking Transparency: Where applicable, we may collect or use advertising identifiers, such as the Google Advertising ID (“GAID”), or request authorization through Apple’s App Tracking Transparency (“ATT”) framework. These identifiers and permissions may be used to measure advertising performance, analyze advertising effectiveness, attribute app installations or subscription conversions, and, where permitted and with the required consent, provide or support personalized advertising and tracking.
Information accessed, collected, or processed through these permissions and related technologies may be used for application analysis, service improvement, advertising analysis, advertising measurement, attribution, personalization, or other purposes described in this Privacy Policy. Such information may also be processed by our analytics providers, advertising partners, service providers, and other third-party software development kits (“SDKs”) integrated into the Services.
Where required by applicable law, we will obtain your consent before using information for personalized advertising or tracking. The specific information that may be accessed, collected, processed, or shared, as well as the third parties and advertising networks or partners involved, is described in Sections 6, 7, and 9 of this Privacy Policy.
2. Photos, Prompts and User Content
InstaHome allows you to submit content for AI-powered processing.
Depending on the feature you use, this may include:
- Photos of interior spaces.
- Photos of exterior spaces.
- Reference images.
- Sketches.
- 3D models or visualizations.
- Text prompts.
- Design preferences.
- Style selections.
- Material and colour selections.
- Instructions for modifying or redesigning an image.
- Other content you voluntarily submit.
We process this content to provide the features you request, such as generating interior or exterior designs, creating photorealistic renders, modifying spaces, changing materials or styles, or generating other AI-powered visualizations.
You retain ownership of the original content you upload.
3. How We Use Your Information
We may use information collected through InstaHome to:
- Provide and maintain the Services.
- Create and manage user accounts.
- Authenticate users.
- Generate AI-powered interior and exterior designs.
- Process uploaded photographs, prompts, sketches, reference images, and other content.
- Provide AI-generated visualizations and renders.
- Operate subscriptions and Credits.
- Process and verify purchases.
- Provide rewarded advertising features.
- Respond to customer support requests.
- Analyze how users interact with InstaHome.
- Monitor application performance.
- Diagnose crashes and technical problems.
- Improve functionality and user experience.
- Protect the Services against fraud, abuse, and unauthorized activity.
- Enforce our Terms of Service.
- Comply with applicable legal obligations.
We will not use personal information for materially different purposes without providing appropriate notice or obtaining consent where required by applicable law.
4. AI Processing
InstaHome uses artificial intelligence technologies to provide its design and visualization features.
When you request an AI-powered feature, your photos, prompts, reference images, selections, or other relevant content may be processed by InstaHome systems or authorized third-party AI service providers.
This processing may be necessary to:
- Analyze the submitted space or image.
- Understand your design request.
- Generate or modify images.
- Apply styles, materials, colours, furniture, or other visual elements.
- Generate photorealistic visualizations.
- Return the requested AI-generated result.
We do not claim ownership of your original uploaded content.
With your consent, InstaHome may use your uploaded content and AI Outputs to improve and develop our AI-powered features and services.
You may withdraw your consent at any time through the in-app settings. We will process and retain this information in accordance with this Privacy Policy and applicable law.
5. AI Service Providers
To provide AI-powered functionality, InstaHome may use third-party artificial intelligence and cloud-processing providers.
These providers may process information such as uploaded images, prompts, or other content only as necessary to perform the requested functionality, subject to their contractual obligations and applicable law.
6. Advertising and Rewarded Ads
InstaHome may display advertisements provided by third-party advertising partners.
Certain users may voluntarily choose to watch rewarded video advertisements to receive Credits that can be used for eligible features within InstaHome.
Advertising providers may process certain information necessary to deliver, measure, secure, and evaluate advertisements. Depending on the provider and your privacy settings, this information may include:
- Advertising identifiers.
- Device identifiers.
- IP address.
- Device and operating system information.
- General location derived from IP address.
- Ad impressions.
- Ad interactions and clicks.
- Information necessary to prevent advertising fraud.
Where required by applicable law, we will request your consent before using information for personalized advertising or similar tracking purposes.
Rewarded Ads are optional. Additional rules governing Credits and Rewarded Ads are described in our Terms of Service.
7. Analytics and Diagnostic Information
We may use analytics, performance-monitoring, attribution, and crash-reporting services to understand how InstaHome performs and how users interact with the Services.
These services may process technical information such as:
- Device information.
- App version.
- IP address.
- Usage events.
- Session information.
- Performance information.
- Crash and diagnostic reports.
We use this information to detect technical problems, understand product performance, prevent abuse, and improve InstaHome.
8. Subscriptions and Payment Information
InstaHome offers paid subscriptions and may offer other purchases through supported payment platforms.
Payments and subscriptions may be processed by third-party platforms such as the Apple App Store, Google Play, or other authorized payment providers, depending on your device and method of purchase.
When purchases are processed entirely by these providers, InstaHome does not directly collect or store your full payment card information.
We may receive information related to your transaction, such as:
- Subscription status.
- Product or plan purchased.
- Purchase or transaction identifier.
- Purchase and renewal dates.
- Subscription expiration or cancellation status.
Payment providers process payment information according to their own terms and privacy policies.
9. How We Share Information
We do not sell your personal information.
We may disclose information to third parties where reasonably necessary to provide and operate InstaHome, including:
- AI service providers.
- Cloud hosting and storage providers.
- Authentication providers.
- Payment and subscription providers.
- Advertising providers.
- Analytics and diagnostic providers.
- Customer support providers.
- Security and fraud-prevention providers.
We may also disclose information:
- When required by applicable law, regulation, legal process, or valid governmental request.
- When reasonably necessary to protect our rights, users, property, or Services.
- To investigate fraud, abuse, or security incidents.
- In connection with a merger, acquisition, financing, restructuring, or sale of some or all of our business, subject to applicable law.
Service providers are permitted to process information only as necessary to provide their services to us and subject to applicable contractual and legal requirements.
10. Data Storage and Security
We use reasonable technical and organizational safeguards designed to protect information against unauthorized access, loss, misuse, alteration, or disclosure.
These measures may include:
- Encryption during transmission.
- Secure infrastructure.
- Access controls.
- Restricted employee or contractor access.
- Authentication and security mechanisms.
- Monitoring and security procedures.
However, no method of transmission over the Internet or electronic storage system can be guaranteed to be completely secure.
11. Data Retention and Image Deletion
We retain personal information only for as long as reasonably necessary to:
- Provide the Services.
- Maintain your account.
- Complete requested transactions.
- Meet legal and regulatory obligations.
- Prevent fraud and abuse.
- Resolve disputes.
- Enforce our agreements.
Uploaded images used for AI processing may be stored temporarily to complete the requested generation or modification.
Once the applicable retention period expires, information will be deleted or anonymized unless continued retention is required or permitted by applicable law.
Different categories of information may have different retention periods.
12. Account and Data Deletion
You may request deletion of your InstaHome account and associated personal information through the in-app account deletion feature, subject to applicable legal requirements.
We may require reasonable verification and confirmation steps to help ensure that an account deletion request is authorized and intended.
Following a valid account deletion request, your account will enter a 30-day account freezing period. During this period, your account will remain frozen, and you may change your mind and cancel the deletion request by signing in to your account and following the applicable reactivation steps. If you reactivate your account within the 30-day freezing period, the deletion request will be canceled and your account will be restored.
If you do not reactivate your account within the 30-day freezing period, your account will be permanently deleted. Once permanent deletion has been completed, the account cannot be restored.
If you have an active auto-renewable subscription purchased through the Apple App Store, Google Play, or another third-party payment provider, we will notify you during the account deletion process. You should manage or cancel the subscription through the relevant platform before proceeding. Deleting your InstaHome account does not automatically cancel your subscription.
Following permanent deletion, we will delete or anonymize your account and associated personal information, except where retention is required or permitted by applicable law, including for legal compliance, dispute resolution, fraud prevention, security, enforcement of agreements, or the establishment, exercise, or defense of legal claims.
13. Your Privacy Rights
Depending on where you live, applicable privacy laws may provide you with certain rights concerning your personal information.
These may include the right to:
- Access personal information we hold about you.
- Request correction of inaccurate information.
- Request deletion of personal information.
- Request restriction of certain processing.
- Object to certain processing.
- Withdraw consent where processing is based on consent.
- Request a portable copy of eligible personal information.
- Opt out of certain forms of targeted or personalized advertising where applicable.
These rights may be subject to exceptions and limitations under applicable law.
To submit a privacy request, contact:
We may need to verify your identity before completing certain requests.
14. European Privacy Rights
If you are located in the European Economic Area (“EEA”) or the United Kingdom (“UK”), you may have certain rights regarding your personal information under the General Data Protection Regulation (“GDPR”), the UK GDPR, and other applicable data protection laws.
Depending on the circumstances and applicable law, these rights may include:
- Right of Access: You may request confirmation as to whether we process your personal information and, where applicable, request access to or a copy of that information.
- Right to Rectification: You may request that we correct personal information that is inaccurate or incomplete.
- Right to Erasure: You may request deletion of your personal information under certain conditions.
- Right to Restrict Processing: You may request that we restrict the processing of your personal information in certain circumstances.
- Right to Data Portability: You may request to receive your personal information in a structured, commonly used, and machine-readable format and, where applicable, request that it be transferred to another controller.
- Right to Object: You may object to certain processing of your personal information, including processing for direct marketing purposes.
- Right to Withdraw Consent: Where we process your personal information based on your consent, you may withdraw that consent at any time.
- Right to Lodge a Complaint: You may have the right to lodge a complaint with a relevant data protection authority if you believe your privacy rights have been violated.
Where required by applicable law, we process personal information on an appropriate legal basis, which may include performance of a contract, compliance with legal obligations, legitimate interests, or consent.
To exercise your rights, please contact us at support@insta-aigo.com. We may take reasonable steps to verify your identity before processing your request.
15. United States Privacy Rights
If you are located in the United States, you may have certain privacy rights under applicable federal and state privacy laws. The rights available to you may vary depending on your state of residence and the specific law that applies to you.
Depending on applicable law, these rights may include:
- Right to Know or Access: You may have the right to request information about the personal information we collect, use, disclose, sell, or share, as well as access to or a copy of your personal information.
- Right to Correct: You may have the right to request correction of inaccurate or incomplete personal information.
- Right to Delete: You may have the right to request deletion of your personal information, subject to certain exceptions.
- Right to Data Portability: You may have the right to receive certain personal information in a portable and, where technically feasible, readily usable format.
- Right to Opt Out: Depending on applicable law, you may have the right to opt out of certain processing activities, including the sale or sharing of personal information, targeted advertising, or certain forms of profiling.
- Right to Limit Certain Uses of Sensitive Personal Information: Where applicable, you may have the right to limit certain uses or disclosures of sensitive personal information.
- Right to Appeal: Where required by applicable law, you may have the right to appeal our decision regarding your privacy request.
- Right to Non-Discrimination: You may have the right not to receive discriminatory treatment for exercising your applicable privacy rights.
InstaHome does not sell personal information for monetary consideration. Where applicable law treats certain advertising-related activities as “sale” or “sharing,” you may have additional rights to opt out of those activities.
16. International Data Transfers
Your information may be processed or stored in countries other than the country in which you live.
These countries may have data protection laws that differ from those in your jurisdiction.
Where required by applicable law, we use appropriate safeguards designed to protect personal information transferred internationally.
17. Children's Privacy
InstaHome is not intended for children under 13 years of age, or a higher minimum age where required by applicable law.
We do not knowingly collect personal information from children who are not legally permitted to use the Services.
If we become aware that personal information has been collected from a child in violation of applicable law, we will take reasonable steps to delete it.
Parents or legal guardians who believe that a child has provided personal information improperly may contact:
18. Cookies and Similar Technologies
Our website and certain components of the Services may use cookies, SDKs, pixels, local storage, or similar technologies.
These technologies may be used to:
- Maintain functionality.
- Remember preferences.
- Authenticate users.
- Analyze usage.
- Detect fraud.
- Measure application performance.
- Support advertising where applicable.
Where required by law, we will obtain consent before using non-essential cookies or tracking technologies.
Your browser, device, operating system, or applicable privacy settings may provide controls for certain technologies.
19. Third-Party Services and Links
InstaHome may contain links to or integrate with third-party websites, platforms, AI providers, advertising networks, payment providers, or other services.
Third parties may have their own privacy policies and data-processing practices.
This Privacy Policy does not govern third-party services that operate independently from InstaHome.
We encourage you to review the applicable privacy policies before providing personal information to third-party services.
20. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our Services, technologies, business practices, or applicable laws.
Where required by applicable law, we will provide notice of material changes.
The updated Privacy Policy will become effective on the date indicated in the revised version.
We encourage you to review this Privacy Policy periodically.
Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or the handling of your personal information, please contact us at support@insta-aigo.com.
You may also visit our website at https://www.instahome-ai.com for additional information about InstaHome and our Services.
